My key impression of the Hermes Fall 2011 photos was : This shit is for rich people who want you to know it. The outfits scream. “Fuck you! I have money!”
Other designers also reek of big money but at least it’s money with creativity or daring of some kind. The Hermes woman must be determined to remind us that she is upper class and super-wealthy.
I was pleased to find my impression supported by an article about Hermes and its dread of being available to the masses like that crass Louis Vuitton.
The Hermes family is militantly opposed to being controlled by LVMH, which now owns 17% of the company.
“There is a part of our world that is playing on abundance, on glitz and glamour,” Patrick Thomas, the HermÃ¨s’s chief executive, said during an interview the week before Mr. Galliano was fired. “And there is another part that is concentrated on refinement, and basically making beautiful objects.”
God forbid that Hermes ever make an affordable line of handbags. It would be the end of Hermes, Mr. Thomas declares. “It’s not a financial fight, because we would lose that. It’s a cultural fight.”
It seems particularly obnoxious, given the state of the world today, for this kind of class conflict among luxury brands. I’m beginning to hate the rich more than I used to. They don’t want to be taxed, they don’t want anyone to afford their stupid handbags, but they have nothing to offer us as a culture or society.
Fuckers. I hope Berhard Arnault takes over Hermes. “Refinement” is just elitism in their definition, and it’s time for the super rich to be ashamed of their extravagance. Let them not eat cake.